Is your dealership preparing for .autos, .car and .dealer?
Photo credit: Cramton Associates
I’m not sure if you’ve noticed, but there are a lot more domain extensions these days. It used to be .com, .net, .org and a few other 3-letter names, but domains have grown up. A whole new batch of Top Level Domains, or TLDs, released beginning in February 2014, have the potential to reshape the way car dealers use and advertise domain names. There are already over 400 TLDs available, like .marketing, .credit and .email.
This represents a huge opportunity for auto dealers, who will soon be able to purchase domain names such as .car, .cars, and .dealer, among others.
Car dealers and marketing companies can use the new TLDs below to drive vehicle shoppers to sites with more memorable names that contain unique landing pages, designed specifically to convert to a call, chat or form submission. This will result in even more focused, targeted digital marketing to prospects and customers.
Think about the potential of advertising HometownMotors.Sale to a landing page for your New and Used car specials, or ABCMotors.nyc for a dealer around New York City, or NewJerseyJeep.Dealer!
Will this be how your dealership advertises your website?
The good news is that most of the automotive-focused TLDs have not been released yet, so you can “Follow” them on GoDaddy and be alerted when they are available. You’ll have to act quickly once they’re public, because the rush will be on!
Upcoming TLDs with massive car dealer potential
.ads - coming soon
.autos - coming soon
.car - coming soon
.cars - coming soon
.dealer - coming soon
.forsale - available for pre-registration
.group - coming soon
.sale - coming soon
.save - coming soon
Cities
.boston - coming soon
.city
.miami - coming soon
.nyc
.vegas
Other TLDs Currently Available
.services
.trade
.luxury
.careers
.credit
Connect with me for advice on how to leverage this opportunity for your dealership!
